Paper pricing UPDATE
Trends that may affect future prices As we move into the middle months of 2015, the industry as a whole will need to keep an eye on the volatility of paper pricing. Several major variables will...
View ArticlePrint tied to greater comprehension and memory
While tablets and e-readers continue to rise in popularity — 43 percent of people ages 16 and older own a tablet or e-reader, according to a recent Pew Research Center survey — studies have found...
View ArticleMarketers continue to invest in magazine media
Marketers aren’t giving up on magazine media any time soon. In fact, it’s quite the opposite, according to third quarter 2013 data from Publishers Information Bureau (PIB). Looking at PIB-member...
View ArticleThe value of print
The printed word still wields a lot of power In a world of smartphones, computers and TV, print often gets pushed to the wayside. However, print is still a very effective medium — especially when...
View ArticleDigital breakdown
Three ways to maximize the value of your digital press Once a technology reserved for large commercial printers, digital printing is now a staple for most of today’s printing companies. Printers of all...
View ArticleThe long haul
Employee: Bill Desantis Sees trust as a driving force at Millcraft For 40 years, Bill Desantis has worked for The Millcraft Paper Company, and during that time, he has learned a lot about how to do...
View ArticleThe Importance of Forms
Paper forms are still vital to business in the digital age Remember the days of the old multipart forms used by gas stations, taxis and businesses all over the United States? Each color-coded part was...
View ArticleShe Started It!
A century later, Millcraft is still a woman- and family-owned business Millcraft’s almost century-long history is one of family and female leadership. Since Harold and Pauline Keil founded Millcraft in...
View ArticleBottoms Up!
Millcraft’s services help craft brewers improve their bottom line One of Millcraft’s newest client bases—the rapidly growing craft brewing industry—also seems to be one of the most unlikely. But...
View ArticleO’ Paper! How Do I Love Thee?
Two designers count the ways Perhaps no one loves paper more than the artists and designers who rely on it to make creations come to life. Carol Quade, creative director for Bay City, Michigan-based...
View ArticlePinpointing the Best Paper for Packaging
Three fundamentals will save you time and money. With creative new paper being introduced each year, the desire to incorporate a unique paper stock into your next packaging project is a tantalizing...
View ArticleFinch Paper Debuts Revolutionary Market-Optimized Solutions at 2016 Inkjet...
Source: Glatfelter, April 6, 2016 As the inaugural keynote sponsor, Finch Paper has believed in the Inkjet Summit from its inception and will debut its latest inkjet substrate, Mailstream One, during...
View ArticleVerso Announces Sterling® Ultra TrueJet®
A Specialized Line of Digital Coated Papers for Production Inkjet Presses Source: Verso, April 12, 2016 Verso Corporation has introduced Sterling® Ultra TrueJet®, a specialized line of digital coated...
View ArticleAlpha Mail: Print is Retaking Ground in the Marketing Mix
Source: Jo Francis, Printweek, March 2016 Recent survey findings from UK-based data specialists Wilmington Millennium found an increase in the number of consumers who thought that direct mail was a...
View ArticleFour Reasons Millennials Prefer Paper
Source: American Forest & Paper Association, April 13, 2016 It’s tax season, and NerdWallet and Harris Poll has released a recent survey on how millennials cope with filing these dreaded forms and...
View Article6 Questions Paper Experts Want Designers to Ask…
…to save you time, money, and a heck of a lot of headaches! No two design projects are alike. But designers and art directors everywhere can save time and avoid costly complications down the road by...
View ArticlePrint pricing: What’s ahead
The effects of paper supply-demand and freight costs on paper prices With a complex nexus of factors affecting paper (and therefore, print) prices, breaking things down can help businesses be better...
View ArticleA “Superfine” 70 Years
Mohawk’s flagship paper product celebrates a milestone anniversary This year, Mohawk Fine Papers celebrates an amazing milestone with the 70th anniversary of Mohawk Superfine. Synonymous with quality...
View ArticleBrewing Success
Millcraft taps into the fast-growing craft beer industry The benefits of the booming craft beer industry are spilling over into some unexpected areas. And rather than put limits on its own potential to...
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